Art vs industry

Film poster Clichés:

• Using cliches ensures revenue
• The repeated aspects of these movie posters can show the genre and attract a target audience.
• It can get boring
• It's not classed as art
• It is possible to create art through Hollywood

Power and the Media Industrys - Curran and Seaton

• The media is controlled by a small number companies primarily driven by profit and power. This is massively unfair to independent companies as they wouldn't have the money to compete.
• Media concentrations limit variety, creativity and quality.
• More socially diverse patterns of ownership can create more varied and adventurous media products.
• This is massively unfair to independent companies as they wouldn't have the money to compete.

Ways of Marketing Film:

• Billboards
• McDonalds toys
• Bus Ads
• Film Festivals
• Social Media
• Streaming Sites
• Trailers
• Celebrity Endorsements
• Websites
• Social Marketing
• Viral Marketing Campaign
• Press Marketing
• PR Stunts
• Fan Created Marketing

$39Million on average spent on a Film Marketing Campaign so it's vital that the Film makes money.

Everything controversial in NWA - Fuck the Police

• Challenging police
• Mocking the Court
• Racial Language 
• Violent language
• Reference to drugs and crime
• Threats to police
• Reference to racism
• Anti-Authorit