Formation and Pick and mix theory
The forms of conflict in this video
Beyonce is the focus of this shot and is most dominant as the other people follow her actions
The high angle shot with a spot light makes us focus on the women's dance moves.
Low quality camera is a reference to 80s film and hip hop.
The mid shot of a march band references the title as they re in formation.
Low angle shot positions the audience below her so she's a figure of inspiration.
- Police and BME
- Rich and poor
The video is both typical and atypical
David Gauntlet - Theories of identity (pick&mix)
- Audiences can shape their identity through picking and mixing the ideology of the product
- Therefore the same media product can and will mean completely different things for different people
- pick and mix theory is invaluable because it is so flexible
Escapism is the pleasure of jumping into a completely different world which is completely different to ours
Lisbet van Zoonen - Feminist theory
- how is gender encoded through media language
- The male gaze theory
In Halloween, Michael Myers is looking at the woman which is an example of intra-diegetic gaze
Beyonce is the focus of this shot and is most dominant as the other people follow her actions
The high angle shot with a spot light makes us focus on the women's dance moves.
Low quality camera is a reference to 80s film and hip hop.
The mid shot of a march band references the title as they re in formation.
Low angle shot positions the audience below her so she's a figure of inspiration.
Comments
Post a Comment